In this article, we will show you how to set a price drop notification for a product. This is a useful tool that can help you keep track of the prices of products that you are interested in. It allows you to monitor a product's price and receive an email alert whenever the price drops. This is a great way to keep track of items you're interested in and snag them at the best price.
In this article, we'll show you how to set Price Drop Notification for the products in your store. However, eCommerce digital marketing is incomplete without product Price Drop Notification. It helps you to inform your customers about the product they're interested in and the price drop of that product.
What is a price drop email?
A price drop alert email is a message that is sent to a customer when the price of an item that they have expressed interest in drops. This type of email can be used as a marketing tool to encourage customers to purchase items that they may have been hesitant to buy at full price.
How does price drop email work?
With a price drop email campaign, you can notify your subscribers of a price change by sending a price drop email notification.
When a subscriber receives a price drop email, they will be able to see the new, lower price for the product. If the subscriber clicks on the link in the email, they will be taken to the product page on your website where they can purchase the product at the new, lower price.
A price drop email campaign can be a great way to increase sales and boost your conversion rate.
This means a price drop alert email works in a similar way to other triggered emails. Although email programs are not all created equal, they all have similar features.
Benefits of price drop notification emails
Emails Price drop notification emails can boost sales in your online store. Here are five benefits of using price drop notifications:
They keep your customers engaged
Price drop notification emails keep your customers engaged with your store. They’re also a great way to remind customers that you exist.
Keeping your customers engaged with your store is important because it means they’re more likely to buy from you again.
Price drop notification emails are a cost-effective way to increase sales and encourage customers to buy from your store.
A free plugin like WooCommerce Price Drop Notifier can save you time and money by automatically sending these emails to customers who have subscribed to your list.
They can boost sales
Price drop notification emails can boost sales. Customers are more likely to purchase a product when they’re notified of a price drop.
One practical way is to highlight the new, lower price in the email subject line.
They improve customer satisfaction:
Price drop notification emails are personalized. They’re sent to customers based on their purchase history, so they’re relevant to the customer. This is an advantage because the customer receives an email directed towards them personally.
This is different from the mass emails that are sent to a large number of people at the same time. By doing this, the customer feels that the company cares about them, which builds customer loyalty.
Easy to set up
Price drop notification emails are easy to set up. You can create them using an email marketing service like MailChimp or Magento.
This is important because the customer has to know that there is a price drop before they buy the product.
How to send price drop notification emails
There are a few different ways to send price drop notification emails. You can use an email marketing service, like MailChimp or Magento 2, or you can use a plugin, like WooCommerce Price Drop Notifier.
If you use an email marketing service, you’ll need to create an email template and add a signup form to your website. Then, you’ll need to add a list of products that you want to notify customers about.
If you use a plugin, you can add a price drop notification form to your product pages. Customers can sign up to receive notifications for specific products.
When a product’s price drops, the plugin will send an email to the customer. The email will include a link to the product page.
What to include in a price drop notification email
The email should include the following:
The product name: The product name should be included in the email so that the customer knows what product is being offered at a lower price.
The current price: The current price of the product should be included in the email so that the customer knows how much they can possibly save in the drop period.
The new price: The new price of the product should be included in the email so that the customer knows how much they will save if they purchase the product during the price drop.
The expiration date: The expiration date should be included in the email so that the customer knows when the price drop will end.
A call-to-action: The email should include a call-to-action so that the customer knows what they need to do in order to take advantage of the price drop.
A link to the product: The email should include a link to the product so that the customer can easily purchase the product.
How to create the best price drop emails
When it comes to creating price drop emails, there are a few key elements you'll want to include to make sure your email is effective.
Make sure the subject line is clear and concise
Your subject line is one of the most important elements of your email, so make sure it's clear and concise. Avoid using too many exclamation points or emojis, as this can come across as spammy.
Use attractive images
Make sure your email is visually appealing by including attractive images. This will help capture your recipients' attention and make them more likely to click through to your website.
Use a call-to-action
Make sure your email includes a strong call-to-action, such as “Shop Now” or “Save Now.” This will encourage your recipients to take action and click through to your website.
Include a sense of urgency
Include a sense of urgency in your email to encourage your recipients to act fast. This can be done by including a countdown timer or by stating that the sale is for a limited time only.
Personalize the email
Make sure to personalize your email by including the recipient's name in the subject line or in the body of the email. This will help your email stand out in their inbox and will make them feel like you're speaking directly to them.
Keep it short and sweet
Nobody wants to read a long, drawn-out email, so make sure to keep your email short and sweet. Get to the point and include a clear call-to-action so your recipients know what to do next.
Sample price drop notification email
Subject line: Price Drop on [Product Name]
Hello [Customer Name],
We’re excited to let you know that the price of [Product Name] has been lowered to [New Price]. This is a great opportunity to save money on a product that you’re interested in.
The new price is only available for a limited time, so be sure to take advantage of it before it expires.
To take advantage of the price drop, simply click on the link below and add the product to your cart.
[Link to Product]
We hope you take advantage of this great opportunity.
[Name of Company]
More tips for creating price drop emails
When creating price drop emails, there are a few things you should keep in mind to ensure your messages are effective.
First, make sure to personalize your emails. Include the customer’s name in the subject line and body of the email to show that you’re speaking directly to them.
Second, keep your emails short and to the point. No one wants to read a long, drawn-out message, so get straight to the point and provide all the relevant information up front.
Third, make sure to include a strong call-to-action. Tell your customers exactly what you want them to do, whether it’s click a link, visit your store, or make a purchase.
Finally, don’t forget to include a link to your website or online store. This will make it easy for customers to take advantage of your offer.
Price drop notification emails can be a great way to keep your customers engaged with your store. They’re also a great way to remind customers that you exist. If you use an email marketing service, you’ll need to create an email template and add a signup form to your website. Then, you’ll need to add a list of products that you want to notify customers about.
If you use a plugin, you can add a price drop notification form to your product pages. Customers can sign up to receive notifications for specific products. When a product’s price drops, the plugin will send an email to the customer. The email will include a link to the product page.